Risepoint (Dallas, Texas; 2014-2018, 2019-Current)

Lead end-to-end design for nationwide online education partners, delivering user-centered marketing experiences through Adobe XD and Figma. Drive cross-functional collaboration with marketing, development, and stakeholders to align UX strategy with business and student acquisition goals, while ensuring high standards of usability, accessibility, and QA across digital touchpoints. Build and maintain scalable design systems and Figma component libraries to support rapid partner launches, and mentor designers by establishing best practices, onboarding workflows, and shared standards for consistent execution.

Family Legacy (Irving, Texas; 2018-2019)

Led creative strategy and execution across print and digital channels, ensuring cohesive brand alignment with organizational goals. Designed high-impact marketing materials using Adobe Creative Cloud to drive engagement and donor outreach, while managing vendor partnerships across the Dallas/Fort Worth area to deliver high-quality production on time and on budget.

Xpressdocs (Fort Worth, Texas; 2011-2014)

Led day-to-day help desk operations, managing support tickets and providing timely solutions to support Customer Service Representatives across departments. Designed customized, brand-compliant marketing materials for major national real estate clients, including Coldwell Banker and Better Homes & Gardens, while collaborating cross-functionally to streamline production workflows, improve operational efficiency, and enhance client satisfaction.

I’m motivated by solving meaningful problems and seeing real-world impact. I enjoy the process of turning ambiguity into clarity—whether that’s improving conversion, reducing friction, or making a product more accessible. I’m also motivated by collaboration; the best work I’ve done has come from strong partnerships across disciplines.

Earlier in my career, I tended to over-polish solutions before bringing others in. I’ve learned that sharing work earlier leads to better outcomes and stronger alignment. Now I intentionally involve stakeholders sooner through low-fidelity concepts and working sessions, which has improved both speed and buy-in.

I view feedback as a necessary part of good design. My first goal is to understand the underlying concern rather than react to the surface comment. I ask clarifying questions, connect feedback back to user goals and data, and then decide whether it requires a design change or better rationale. That approach keeps feedback constructive and focused on outcomes.

I focus on helping designers think through problems rather than prescribing solutions. That usually means asking questions, reviewing work in context, and sharing frameworks that help them make stronger decisions independently.

I get frustrated when speed is valued over thoughtfulness, especially when it creates rework later. Over time, I’ve learned to channel that frustration into advocating for small, smart steps—like quick validation or early alignment—that ultimately save time and improve outcomes.

A good day is one where there’s progress and alignment. That might mean solving a tricky problem, having a productive conversation with a partner, or getting clarity on a decision. It doesn’t have to be perfect—just forward-moving.

I try to stay grounded by focusing on what I can control: clear communication, prioritization, and breaking problems into manageable steps. I’ve learned that calm leadership during pressure helps teams stay focused and make better decisions.

I do best with clear goals, honest feedback, and trust. I appreciate managers who provide direction but give space for ownership, and who see design as a strategic partner rather than just a service function.

I want people to feel supported, heard, and confident. Even when we disagree, my goal is for conversations to feel respectful and productive, not tense or political.

UX continues to challenge me in the right ways. It requires empathy, problem-solving, and constant learning. The tools change, but the core work—understanding people and helping them succeed—still feels meaningful to me.